A strong coaching relationship involves a lot of trust and sympathy. Instead of promoting yourself and promoting what sets you apart, let people experience you. Its uniqueness is its biggest differentiator. Build a strong network based on relationships by being the curious coach that you are and let people get to know you.
Most coaching companies grow based on referrals. Professional and executive coaches have always been charged higher prices, as their work helps companies of all sizes achieve excellent results. Write a book, speak at local organizations, offer to participate as a guest on relevant podcasts, and offer free 30-minute orientation or consulting sessions. So if you're coming here looking for statistics from the life coaching industry that will make you jump out of bed in the morning, then wait.
You are not a professional coach, you empower people to identify and correct the limitations of their life to implement corrective measures and help them achieve their dreams. Dedicate yourself to your craft, practice lifelong learning, and your notoriety and achievements will speak for themselves. To differentiate yourself from the busy business coaching scene, you must provide as much information as possible and become an educator. Since many coaches focus on life's big transitions, their demand has naturally increased over the past decade.
In the last ten years or so, companies have seen how life coaches directly help improve their results. Another really interesting set of statistics from the life coaching industry comes from the networking site LinkedIn. Although this doesn't seem relevant to you as a coach, it's actually a key reason behind the growth of the life coaching industry. In fact, technology has provided opportunities for coaches around the world, by facilitating marketing, low-cost online advertising, and the ability to create an excellent online presence.
Whether you're an overworked Fortune 500 CEO or a wide-eyed young professional who needs help, a life coach will always be available to help you the best they can. The most important thing a new coach can use is to invest in their continuous development to keep abreast of market trends and acquire the best tools to support their clients. The positive effects of life coaching are now being felt globally, and federations such as the ICF are great at keeping the world of coaching up to date with the best innovative tools.