Life coaching services have been in high demand for the past decade and show no signs of slowing down. Coaches have helped millions of people reach their goals, both professionally and personally. As life becomes more complex, people often need assistance to stay on track. A life coach is someone clients can trust for advice and guidance to achieve their objectives. This career path has seen tremendous growth in recent years and is now a respected occupation.
Health, fitness, and wellness coaches are also popular choices when it comes to life coaching. For many, their health is a priority, both mentally and physically, but it can be difficult to maintain. Having a sense of value at work and receiving fair compensation can be life-changing in terms of finances and self-worth. For small business counselors, part of the challenge is identifying the issues and then creating a program to address them. I often see people leaving good jobs and giving up valuable skills because they want to start a life coaching business to help others reach their dreams and become their most powerful selves.
The truth is that you need to learn how to market yourself if you want to make a big impact, and I've seen coaches hire other “high-end” coaches to help them make six figures in six months. Simple things like a retargeting pixel on Facebook won't appear on their sales page. Executive coaches work with top management to transform organizations with the goal of changing work culture from the top down. Many coaches offer in-person and online video conferencing sessions to better meet the needs of their clients. At The Good Alliance, we've had the pleasure of working with a wide variety of life coaches.
You're right, those who “kill it” are the ones who become coaches themselves. If you decide that you want to make this your business, make sure you start thinking about your niche early on while you're in school, and when you train office clients, try to find one that's in your desired niche.